Alex Ciorapciu

Head of Omnichannel Strategy EMEA
RichRelevance

Alex brings over 10 years of experience in the enterprise software industry, mainly in the e-commerce sector. As Head of Omni Channel Strategy, Alex is reponsible for leading RichRelevance’s Omni Channel strategy as well as advising top customers around the worldwide on how to bridge the online and offline world. His presentations are renowned for their simplicity and guarantee no bullet points.

Prior to his current role, Alex served as Solution Engineer for companies like SAP hybris and Adobe. He has ample experience in all retail verticals and knows the burnings questions of retailers around the world.

Check out the incredible speaker line-up to see who will be joining Alex.

Download The Latest Agenda

Where Physical and Digital Collide: Achieving Omni-Channel Integration

Wednesday, September 6th, 2017

10:50 Everything You Always Wanted To Know About Omni-Channel Personalization

Everybody’s talking about it, but what are the ones that are actually doing it, doing? Come find out about real world omnichannel use cases and how they are measured. This session shares best practices from omnichannel strategies around the world and helps identify use cases which are interesting for you. For a deeper dive, join us at our roundtable and let’s take a look at how you can draft an omni-channel roadmap for your business.

16:55 Champagne Roundtable Discussions

At Future Stores you’re in control! Get involved in our unique, open-mic, peer-to-peer tables for the best conversations you’ll have all year. Talk about your key challenges and hear how other organizations are overcoming them. After 30 minutes, you’ll rotate tables and tackle a new topic with a new expert host.

1. Everything you always wanted to know about omni-channel personalization
Moderator: Alex Ciorapciu, Head of Omni Channel Strategy EMEA, Richrelevance

2. Real time visibility of shopper metrics
Moderator: Shelley E. Kohan, VP, Retail Consulting, RetailNext

3. Topic Pending
Moderator: David Munczinski, CEO, Founder, Brickwork

4. How to measure the influence of digital advertising on in-store transactions
Moderator: Noel McMichael, VP, Strategic Accounts LiveRamp

5.Browsing for 10, gone in 20: Arm sales associates with the sixth sense to drive in-store conversions
Moderator: Sudhakar Shivashankar, Product Director, Mindtree

6. Designing for In-Store Personalization
Moderator: Michael Garel, Founder, Chief Executive Officer, eyeQ

7. Trends and challenges with the Digital Guest Experience
Moderator: Wade Allen, VP, Customer Engagement and Digital Innovation, Chili’s (Brinker International)

8. Challenges and best practices with a BOPUIS roll out
Moderator: Kari Harkins, Senior Director, Store Operations, DSW

9. Creating fans in retail
Moderator: Kelly Soligon, General Manager, Marketing, Microsoft Retail Stores, Microsoft

10. Lean start-up mindset: remaining agile in an enterprise environment
Moderator: Keri Voke, Senior Manager, Multi-Channel Strategy, Walmart

11. Getting cross-channel collaboration around prototyping and piloting new technology

12. Examples of online successes that can be applied to the store setting

13. Creating interactive and personalized experiences with beacon technology